Teddent
Ted’s Dent Works is a premier paintless dent removal and auto body repair specialist based in Pleasanton, CA. With over 25 years of expertise, we expertly restore dents, hail damage, bumpers, headlights, and apply 3M clear armor—catering especially to luxury and high-end vehicles with flawless, paint-free precision.
Client
Ted
Service Provided
Search Engine Optimisation
The Goal:
My goal was to increase Ted’s Dent Works' online visibility by optimizing for local search terms like paintless dent removal Pleasanton and related auto repair services. I aimed to drive high-intent traffic, improve Google rankings for service-based keywords, and ultimately generate more inquiries and conversions from nearby customers searching for dent repair and automotive restoration.
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The Challenge:
One of the main challenges was that the website had minimal SEO foundations—limited keyword optimization, low domain authority, and almost no local visibility. The site also lacked proper meta tags, structured data, and location-based content, which made it difficult to rank in Google’s local pack. Additionally, competing with well-established auto repair businesses in the Pleasanton area required strategic content planning, technical fixes, and continuous off-page efforts like local citations and backlinks.
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The Result
Through a combination of on-page optimization, local SEO, and content enhancements, the website saw a significant increase in organic visibility. Keyword rankings for terms like “dent removal Pleasanton”, “paintless dent repair near me”, and “auto hail damage repair” moved into the top 3 search positions. Organic traffic grew by over 120%, with local impressions and clicks from Google Search and Maps seeing a notable boost. Most importantly, the client reported a measurable rise in calls and inquiries directly linked to search engine visibility.
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